Employee Wellness: How to Make It a Bigger Priority in 2018 (and Beyond)

Dec 12, 2017
| Michael Altiero
How to make employee wellness a bigger priority
 
Employees are the most important part of any business. They are what enable a company to grow and succeed. This is why ensuring the wellbeing of a workforce is one of the most important things companies can do today.

We have seen a greater focus on employee wellness and wellbeing over the last decade or so. More and more companies, both large and small, have implemented programs to help their employees with the various things that can impact wellness.

As we approach 2018, employee wellness is one of the most talked about and spotlighted areas of HR. Employees and job seekers today have come to expect wellness programs from employers, further showing just how critical these initiatives can be.

How can your company make employee wellness a bigger priority in 2018? Let’s take a look!
 

1) Listen to Your Employees

When it comes to employee-related initiatives and programs, it’s always crucial to ask for input from employees and listen to their recommendations. This is especially true for employee wellness programs. Actively listening to your workforce can have numerous benefits for your wellness efforts and business as a whole.

The most important outcome of asking employees to contribute ideas is that it significantly increases the likelihood of participation. One of the biggest challenges companies face around wellness programs is getting employees to sign-up. By crafting a program that fits the wants and needs of your workforce, not only do you create a personalized initiative, but you increase the interest and excitement around the program. This will lead to more employees participating in your wellness efforts!
 

2) Communication and Education are Critical

Creating a program that takes employee feedback and recommendations into account is a great first step. However, even the best wellness program can be doomed if communication and education strategies aren’t put into place.

In order to ensure a high participation rate, employers need to have a well thought out communication plan to alert employees about the wellness program, what is included, and how to sign-up. This is a critical component of a successful program. Multiple outreach efforts that cover various aspects of the program will be necessary.

In addition to communication, it is equally important to educate your workforce about the wellness program. Providing employees with handouts, meetings, webinars, and other forms of educational methods will help them better understand the program and how it will help. When employees are fully aware and have a strong understanding of a wellness program, participation will increase.
 

3) Take Your Company Culture into Account

Believe it or not, there isn’t a standard or “right” way to approach an employee wellness program. In fact, they tend to differ from company to company. Having a program that is unique to your organization is a great way to ensure more employees participate.

This is why infusing your company culture into your employee wellness efforts is extremely important. Not only does this make your program more successful and enjoyable for employees, but it also turns it into a valuable tool for retention and recruiting efforts. Employer branding plays a large part in talent acquisition today, and being able to show off a comprehensive, unique employee wellness program only helps in this area.
 

4) Be Sure to Measure What (Actually) Matters

We live in a data-driven business world. Companies have made greater efforts to collect and analyze data when evaluating various projects and initiatives to determine just how effective they really are. This is true of every department, and has changed how many functions operate.

HR is one area in particular that has been slow to adopt a data-driven approach, but has made strides in recent years to catch up to other business functions. HR departments should be measuring and collecting data from employee wellness programs to better understand how their efforts are impacting employees and the business (not to mention to learn how to update the program to improve it over time).

A data-driven mindset allows for continuous improvement, which is critical to keeping up a successful wellness program. Even small updates based on data and analytics can have significant positive impacts to your efforts. Don’t forget the value of data when looking to evaluate your wellness program.
 

Focusing on Employee Wellness Can Have Numerous Benefits for Employers and Employees

Employee wellness has becoming a greater focus within the business world over the last few years. Everything from emotional wellbeing, financial wellbeing, physical health, and much more now make up these popular work programs.

For employers, it’s important to get the input and feedback from employees when creating or updating a wellness program. Employees want these types of programs and initiatives – as do job seekers – so taking their suggestions into account and crafting a program unique to your organization will only help to boost engagement and participation with the program.

Want to learn more about PEOs? Check out our eBook, How Well Do You Know PEO? This eBook provides an overview of the PEO industry as well as helpful information for brokers and employers!

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